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Case studies

Salient case studies: what AEO delivered, with sources.

Our own site first, then a client's. Every number shows where it came from.

GrowthSpree grew AI citations 16x in six months and now sees 60+ new sales opportunities a month. Propelius went from zero to 5,630 AI-crawler visits in ten weeks. Read how, and how we measured it.

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Case studies
Results, with sources2 case studies
16xAI citations a month, GrowthSpreeCopilot, via Bing Webmaster Tools, Feb to Jul 2026
60+New sales opportunities a month, GrowthSpreeHubSpot, every month
5,630AI-crawler visits, Propelius, up from 0Server logs, Jul to Sep 2026
48/56New Propelius posts in AI search indexesServer logs, ten weeks
Every figure shows its source, window and strength.
2

case studies: our own site first, then a client's, measured the same way.

GrowthSpree
16x AI citations in six months
Propelius
0 to 5,630 AI-crawler visits in ten weeks
Measured with
Bing, server logs, Search Console, HubSpot
Updated
7 October 2026
4.9/5 on G2 16x AI citations on our own site 0 to 5,630 AI-crawler visits for a client Run by the GrowthSpree team

01Case studies

Which Salient case studies can I read?

Two, measured the same way. One on our own site, one for a client.

02How we measure

How does Salient measure results?

With sources you can check yourself, and limits stated plainly.

01

Every figure has a source

Bing Webmaster Tools, server logs, Search Console, Google Analytics or HubSpot, named next to the number.

02

Strength is labelled

Measured, tracked or indicative, so you know how far to trust each figure.

03

Limits are stated

A crawler visit isn't a citation, and Copilot is one engine. We say so on the page.

03Questions

Questions about Salient's results

Does Salient have client results?

Yes. For Propelius, a product engineering studio, AI-crawler visits went from zero to 5,630 in ten weeks, 48 of 56 new posts were picked up by AI search indexes, and 51 of 100 target queries reached Google's top 20.

Why do you include your own site as a case study?

Because we ran Salient on growthspreeofficial.com first, with the same engine and team that run client accounts. AI citations grew 16x in six months, and GrowthSpree now sees 60+ new sales opportunities every month.

How do you measure AEO results?

With sources you can check: Copilot citations in Bing Webmaster Tools, AI-crawler visits in your server logs, AI referrals in Google Analytics, rankings in Search Console, and opportunities and pipeline in HubSpot. Every case study names the source and the time window for each number.

Is an AI-crawler visit the same as a citation?

No. A crawler visit shows an AI assistant read a page, not that it cited it. We report citations, crawler visits and pages opened mid-answer separately.

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