Integration guide · CRM

Connect HubSpot CRM

Connect HubSpot so Salient can show which leads first found you through the pages we publish, so you can tie content to pipeline.

Connects viaHubSpot sign-in Time3 minutes AccessRead-only

What this unlocks

Connect your sales pipeline and contact data. Once connected, HubSpot CRM data shows up in these places in your dashboard:

Leads chart

New leads over time on Insights → Visitors & Leads.

Recent Leads and lead details

A table of recent leads, each with its own detail page.

Which leads are counted? Salient only counts HubSpot contacts whose first visit to your website was a page Salient published. Your other contacts are never shown.

Before you begin

Have these ready. The connection itself only takes a few minutes.

  • A Salient dashboard login with access to the brand you are connecting.
  • A HubSpot user who is allowed to connect apps to the account. This usually means a Super Admin or a user with the App Marketplace access permission.
  • The HubSpot tracking code installed on your website, so HubSpot knows which page each contact first visited.

Step by step

  1. Open Integrations in the dashboard

    Sign in at app.salientnow.io. If your login covers more than one brand, pick the brand you want to connect on the Pick the brand you want to work on. screen. Then click Integrations in the left sidebar.

    Cards are grouped under Analytics and CRM. You can also type in Search for an integration... to find the Hubspot CRM card.

    Integrations page
    The Integrations page, with the Hubspot CRM card visible and showing “Not Connected”.
  2. Turn on the Hubspot CRM toggle

    Click the toggle on the Hubspot CRM card. You'll see Connecting to HubSpot Secure Portal... before you're sent to HubSpot.

    Hubspot CRM toggle
    The Hubspot CRM card with the toggle being switched on.
  3. Choose your HubSpot account and approve

    Sign in to HubSpot if asked. If you have access to more than one HubSpot account, choose the one your sales team uses. Review the permissions and click Connect app.

    HubSpot account chooser
    HubSpot’s account chooser and permission screen for Salient.
  4. Wait for the confirmation

    You come back to the Integrations page while Salient runs Exchanging authorization tokens... and Configuring synchronization pipeline.... The toast Hubspot CRM Verified! confirms it. There's no account to pick: the HubSpot account you approved is connected directly.

  5. Check that the card shows Active

    Back on the Integrations page, the Hubspot CRM card now shows a green Active ✓ badge, the toggle is on, and the card reads Connected to: followed by the account you picked. Data starts appearing in your dashboard after the next sync.

    Hubspot CRM card connected
    The Hubspot CRM card in its connected state: “Active ✓”, toggle on, and “Connected to:” showing the account.

Change or disconnect

Change the connected account

Click the gear icon next to the Hubspot CRM title. This runs the HubSpot sign-in again, so you can switch to a different HubSpot account.

Disconnect

Turn the toggle off. A dialog asks Disconnect HubSpot CRM and explains: Are you sure you want to disconnect HubSpot CRM? This will stop tracking and syncing data from this integration. Click Disconnect to confirm. You'll see Account Disconnected.

Disconnecting removes our access immediately. You can also revoke access from the HubSpot CRM side at any time.

Troubleshooting

These are the messages you might see in the dashboard, and what to do about each one.

Visitors & Leads says “Connect HubSpot CRM”

HubSpot isn't connected for this brand. Click Set up integration to go to the Integrations page. Each brand has its own connections.

I see “HubSpot Authentication Failed”

The message Your HubSpot credentials have expired or are invalid. means the access was revoked, for example because the user who connected it left or the app was uninstalled in HubSpot. Click Reconnect and approve again.

I connected but see no leads

Leads only appear once a contact's first recorded visit is one of your Salient pages. Check that the HubSpot tracking code is installed on your website, including the Salient pages, and allow time for new contacts to come in.

I can't approve the app in HubSpot

Your HubSpot user can't install apps. Ask a Super Admin to connect it, or to give you the App Marketplace access permission.

Still stuck?

Email contact@growthspree.in with the integration name and a screenshot of what you see. Your account manager replies the same working day.